Blogging is not just for hipsters and bored housewives anymore! If you haven't yet added a blog, start now to increase value to your site and expand your brand's awareness. A good blog will add personality and a human touch to your otherwise faceless company, and boost the number of visitors to your site. Once you start, you will soon reap the benefits of a blog, including:
Traffic, Traffic and More Traffic
People are always looking for new ways to improve their business. Expert blogs are a great way to offer advice and get buyers interested in your brand. When a new blog is posted, traffic to your site will increase if you make sure to promote it well through emails and social media. Increasing traffic to your website should always be a end goal for marketing. Promoting your blog is a great way to get people to click on that first link, and share it with others.
More Exposure to the Rest of Your Site
Once you have gotten them to your site through the blog link, visitors will likely view the other pages on the site to learn more about your brand. So with every new post, your entire website is seen by more people and the likelihood of new customers increases.
Increased SEO
New posts to your blog will always cause an initial spike in traffic and new leads, but it doesn't stop there! Every old post post, even if it was written five years ago, will continue to bring new people to your site through keywords and search engine optimization. So, something you no longer have to manage or spend resources on is still adding value to your site. If this isn't reason alone to add a blog to your site, I'm not sure what is!
There are many ways to add value and content to your website. If you haven't yet tried blogging, you are missing out on a great opportunity to get your name out there and increase revenue. Start one soon and you won't be sorry...
Traffic, Traffic and More Traffic
People are always looking for new ways to improve their business. Expert blogs are a great way to offer advice and get buyers interested in your brand. When a new blog is posted, traffic to your site will increase if you make sure to promote it well through emails and social media. Increasing traffic to your website should always be a end goal for marketing. Promoting your blog is a great way to get people to click on that first link, and share it with others.
More Exposure to the Rest of Your Site
Once you have gotten them to your site through the blog link, visitors will likely view the other pages on the site to learn more about your brand. So with every new post, your entire website is seen by more people and the likelihood of new customers increases.
Increased SEO
New posts to your blog will always cause an initial spike in traffic and new leads, but it doesn't stop there! Every old post post, even if it was written five years ago, will continue to bring new people to your site through keywords and search engine optimization. So, something you no longer have to manage or spend resources on is still adding value to your site. If this isn't reason alone to add a blog to your site, I'm not sure what is!
There are many ways to add value and content to your website. If you haven't yet tried blogging, you are missing out on a great opportunity to get your name out there and increase revenue. Start one soon and you won't be sorry...
About the Author:
Jonathan X. Livingsworth is a media writer in the world of marketing. If you are interested in working with the latest in marketing he suggests you check out Marketing Consulting. You can learn more about this revenue marketing company at www.pedowitzgroup.com.
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